---
title: "Pipedrive + WebinarGeek integration"
description: "Connect Pipedrive + WebinarGeek and collect all your contacts and deals into your sales pipeline."
publishedAt: "2021-07-05T14:31:32.000Z"
modifiedAt: "2026-02-23T14:24:37.474Z"
author: "WebinarGeek"
tags:
[]
canonicalUrl: "https://www.webinargeek.com/integrations/pipedrive"
language: "en"
---

# Pipedrive + WebinarGeek integration

## Pipedrive + WebinarGeek

All webinar activities of your contacts in one spot with Pipedrive.

##### Subscribers and viewers in your pipeline as lead or deal

Automatically send registrations through your sales pipeline. You can tag registrations according to a specific phase or add them as lead. Follow up on the leads you generate from your webinars.

![A four-layered, inverted pyramid with shades of blue, ranging from light to dark, decreasing in size from top to bottom.](https://a.storyblok.com/f/110864/191x181/5fb3075acf/funnel.png)

##### Set up triggers

Create triggers on account level or per webinar. With WebinarGeek you can use the following triggers; new registration, new viewer, new payment, or no-show. Then create an action in Pipedrive, such as a new deal, a new contact or new lead.

![Blue gear icon in front of a dark square divided into two triangular sections, one dark and the other light blue.](https://a.storyblok.com/f/110864/200x180/f295567a2c/mail_automated.png)

##### Get the most out of your webinars

Get more insight into your sales process. All you have to do is check your progress, execute follow-up steps and optimize your webinar. This way you get the most out of your online event!

![Icon of a stylized mountain with a flag on top, symbolizing achievement. The background is dark, and the mountain is in shades of blue.](https://a.storyblok.com/f/110864/232x179/e4e679c7dd/stat.png)

## Popular use cases

Use triggers and events to get the most out of your webinars. Here are some helpful use cases.

### Automated lead capture and enrichment

Automatically capture webinar subscribers and/or viewers' details from WebinarGeek and create or update leads, deals and contacts in Pipedrive.

![avatar icon](https://a.storyblok.com/f/110864/x/64f357b002/user-plus-solid.svg)

### Sales funnel optimization

Use webinar attendance and interaction data to segment leads and assign them to appropriate stages in the Pipedrive sales funnel. Add activities based on behaviour!

![list icon with 2 checks and 1 circle](https://a.storyblok.com/f/110864/x/a547e4df87/list-check-solid.svg)

### Improved follow-up workflows

Set up automated follow-up sequences in Pipedrive based on webinar participation and engagement data from WebinarGeek.

![eye icon](https://a.storyblok.com/f/110864/x/852573c294/eye-solid.svg)

## Work with the tools you already use

Discover the added value of our integration with Pipedrive.

[Watch WebinarGeek product demo](https://www.webinargeek.com/watch-product-demo)

[Documentation](https://help.webinargeek.com/en/articles/5669031-pipedrive)

[View all integrations](https://www.webinargeek.com/integrations)