Increasing revenue by sharing knowledge online

With webinars it’s possible to quickly respond to current events and inform customers effectively.

Customer Success Story Image Houtsma

What does Houtsma Bedrijfsadvies do?

At first we started as an office which supports accountancy agencies. We've since developed into more of a full service consultancy.

It is a challenge to get relevant information quickly to the customer. Webinars make sure this goes even faster. Houtsma even succeeded to create a successful earning system for their webinars.

Why is it important to do this quickly?

They need to be informed of relevant current events as soon as possible and which steps need to be taken to prepare.

What do you like most about webinars?

You can decide today to host a webinar tonight! It's possible to reach your audience even with same day notice.

How do webinars help to reach the goals you have set as a company?

In a physical course you can go maybe deeper into the content and really dive in. With a webinar I focus more on how you provide content in daily practice.

And that appealed to me. How you can bring information quickly to your customers and into the market.

What is the magic of a webinar?

Engaging an audience. That you reach them efficiently and they are informed of what actions to take. And I find this the perfect product to do so!

How have your webinars evolved?

The webinars developed quite organically. We started with a simple webcam and a powerpoint slideshow. In our studio we record courses and live webinars as well.

And when we progressed we fine tuned things a bit. A better camera for example.

What is the HBA Academy?

The HBA academy is actually an extra way to get the information as easy as possible to the customer. Because that is what it is about right?!

The HBA academy has two sections; courses you can get on demand and live webinars, hosted at least once a month. All created with WebinarGeek!

Take a look at the possibilities at Houtsma Bedrijfsadvies

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